Intenciones futuras de participar en un pequeño evento deportivo sostenible: influencia de la motivación, afición y satisfacción de los participantes en carreras solidarias

Rómulo Jacobo González García; Carlos Pérez-Campos; Fernando García-Pascual

doi:10.12800/ccd.v16i50.1585

Autores/as

Rómulo Jacobo González García Universidad Católica de Valencia
Carlos Pérez-Campos Universidad Católica de Valencia
Fernando García-Pascual Universidad de Valencia

DOI:

https://doi.org/10.12800/ccd.v16i50.1585

Palabras clave:

pequeño evento deportivo, intenciones futuras, sostenibilidad

Resumen

La celebración de eventos deportivos sostenibles de pequeña escala presenta un impacto limitado en la comunidad, pero a su vez, su celebración puede ocasionar grandes beneficios. Es por ello que la celebración de este tipo de eventos se ha incrementado en los últimos años, en múltiples ocasiones con fines solidarios. Sin embargo, son escasos los estudios encontrados que analizan las valoraciones de los participantes. Por lo tanto, es el objetivo de este estudio analizar las valoraciones en referencias a la motivación por participar, la afición por la práctica deportiva y su satisfacción con la celebración del evento respecto a las intenciones futuras de participación en este. Los resultados señalan que la satisfacción con el evento es la principal variable que predice las intenciones futuras de participar en este tipo de eventos. Con ello se pretende aportar información a los organizadores de este tipo de eventos para mejorar aspectos organizativos que potencien la sostenibilidad.

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